I do not deny that a segment of consumers want large cars. I, myself, have need for a 9+ passenger vehicle with a >10,000lb tow rating. A modern Suburban is actually too small to meet the needs of my summer and daytime business, which involves hauling customers and equipment across the county. But, I still have plenty of options on the market for that large vehicle.
But, my winter and nighttime business calls for a very small, very lightweight vehicle. 30-year-old subcompact designs are more fuel efficient and suitable for couriers (DoorDash, GrubHub, etc.) than anything currently being manufactured. I can’t buy a new subcompact vehicle: there is nothing currently on the market that ideally meets my business needs.
The closest I can find in terms of ideal size and weight would be a Japanese Kei truck, but maintenance would be a nightmare.
You are not getting an accurate picture of consumer preference, because the segment of the consumer base demanding small vehicles is not having its needs met.
Also, obligatory “Fuck Tesla”. Fuck their lack of door handles. Fuck their lack of buttons. Fuck their touchscreens. Fuck their quality and workmanship. And triple fuck the politics of their CEO.
You are not getting an accurate picture of consumer preference, because the segment of the consumer base demanding small vehicles is not having its needs met.
There are way more than enough small vehicles to choose from. You’re just wrong on this one.
Maverick is 7 inches longer, 4 inches wider, and 5 inches taller than a 1990’s Ranger. Despite that, the Ranger’s bed is 20 inches longer than the Maverick’s.
The Maverick is more comparable to a 1990’s F-150 than the Ranger. Maverick is 6" longer than a 1990s F-150 with the same bed length
The reason they don’t make a 2-door version is because the shorter length of a 2-door would tighten the CAFE standards, and it would not be able to comply.
Look at Tesla 3/Y. The Y outsells the 3, despite being virtually identical except taller, and priced ~$10k (25%) more.
The consumer base wants larger vehicles.
I do not deny that a segment of consumers want large cars. I, myself, have need for a 9+ passenger vehicle with a >10,000lb tow rating. A modern Suburban is actually too small to meet the needs of my summer and daytime business, which involves hauling customers and equipment across the county. But, I still have plenty of options on the market for that large vehicle.
But, my winter and nighttime business calls for a very small, very lightweight vehicle. 30-year-old subcompact designs are more fuel efficient and suitable for couriers (DoorDash, GrubHub, etc.) than anything currently being manufactured. I can’t buy a new subcompact vehicle: there is nothing currently on the market that ideally meets my business needs.
The closest I can find in terms of ideal size and weight would be a Japanese Kei truck, but maintenance would be a nightmare.
You are not getting an accurate picture of consumer preference, because the segment of the consumer base demanding small vehicles is not having its needs met.
Also, obligatory “Fuck Tesla”. Fuck their lack of door handles. Fuck their lack of buttons. Fuck their touchscreens. Fuck their quality and workmanship. And triple fuck the politics of their CEO.
There are way more than enough small vehicles to choose from. You’re just wrong on this one.
Nothing as small as was common in the 90’s. Regulatory standards and manufacturer preference - not consumer demand - is forcing vehicles to be larger.
You can’t even get an S10 or Ranger sized pickup anymore.
Sure we do. Ever seen a Smart car? A Mini? Honda Fit? Chevy Spark? Mazda 2? Miata? BR-Z?
It’s all of the above.
What regulatory standards are preventing more manufacturers from selling sedans and hatchbacks?
Sure you can. Look up Ford Maverick.
Maverick is 7 inches longer, 4 inches wider, and 5 inches taller than a 1990’s Ranger. Despite that, the Ranger’s bed is 20 inches longer than the Maverick’s.
The Maverick is more comparable to a 1990’s F-150 than the Ranger. Maverick is 6" longer than a 1990s F-150 with the same bed length
CAFE standards favor the larger footprint.
Because they have 4 doors. That’s not part of any CAFE standard.
The reason they don’t make a 2-door version is because the shorter length of a 2-door would tighten the CAFE standards, and it would not be able to comply.
It doesn’t have to be shorter