Kirk Tanner, the new CEO and president of Wendy’s, shared with analysts his various plans to increase company profits, including investing in digital menu boards that will have the capacity to display dynamic pricing that fluctuates throughout the day by 2025. Here's what customers need to know.
If they were smart, they’d raise the prices to whatever their maximum surge pricing is and then show discounts on slower times. Then when they roll back the policy, they get a sneaky price increase because the higher prices were the “non-discoumted” prices
If they were smart, they’d raise the prices to whatever their maximum surge pricing is and then show discounts on slower times. Then when they roll back the policy, they get a sneaky price increase because the higher prices were the “non-discoumted” prices