For example, Britain’s national mapping organisation’s brand is associated in our national consciousness with going to a small shop in a quaint village to get a map showing how to walk up a mountain. It’s called Ordnance Survey. If that sounds like Artillery Research to you, that’s because the project started because the king wanted to know how to accurately bomb Scotland.
that line only appears straight because of the map projection being used. the one that appears curved is actually straight on a globe. you could construct a different projection that made that straight line appear straight (though other straight lines would thereby be distorted instead). latitude lines are not straight lines, and never have been, except the equator.