OpenAI collapses media reality with Sora AI video generator | If trusting video from anonymous sources on social media was a bad idea before, it’s an even worse idea now::Hello, cultural singularity—soon, every video you see online could be completely fake.
Genuine question: why do we need this type of thing?
Especially in view of the harm it can cause, what’s the point of creating this aside from generating shareholder value?
Sure, creating a video out of text quickly is cool, but is there an actual need for this?
I mean, the ability to generate whatever video you want without having to pay the costs normally associated with filming, location, actors etc is going to be very appealing to people like advertisers. This way you can have a few seconds of a beach for your travel company advert, for example, without having to pay for the stock footage or film it yourself. In fact I can see this transforming stock footage in general. Why bother to pay someone to make a generic video of ‘people having a meeting’ when an AI can do it for free in half the time. Doesn’t even need to be that good if you’re only using it briefly in a presentation. Not saying any of this is a good thing, but here we are…
I get what you’re saying, but there isn’t really any NEED for that
Advertising holidays at places that do not exist! Exactly what we needed!
Uhh, ads already do that.
Who said anything about need?
It was created because someone thought of it. How it’s used is a measure of the person using it.
People will find ways to utilize whatever someone creates. And usually in ways the creator never envisioned.
“Needing” something comes after a tool becomes ubiquitous. Imagine trying to screw in a Phillips screw with a slot screw driver - you’d need a Phillips driver because those screws are now ubiquitous (and I can’t wait for them to go away. All hail our stripped screw saviour Torx!)