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Joined 1 year ago
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Cake day: June 2nd, 2023

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  • Apple licenses the content from the creators – that’s true of almost every network and many film distributors as well.

    Few distributors make their content in house. 'Netflix Original ’ doesn’t mean it was made by ‘Netflix Studios’ – they don’t exist. What happened was (for a series) that either a complete season or a pilot was shopped around, and Netflix bought the (exclusive) rights, which made that piece of content a Netflix Original. For films, they have usually already been made and are in a limited theatrical run (eg. Festivals) or are being shopped around privately. I imagine a limited few have distribution deals made prior to production, but that’s still not ‘Netflix’ (or Apple) making that content.

    Apples launch content (eg. Ted Lasso) was produced to prop up the platform, but the method by which that content was discovered, funded and then licensed is not much different from how a traditional network (like NBC) might function.



















  • I love this sentiment, and it can be true, but it also creates this idea that ‘heart’ alone has a high bearing on whether or not a product of any kind (book, film, statue, game) will be successful in its market ambitions.

    It doesn’t always correlate. I would argue if often doesn’t correlate. Any indie film or game fest is chock full of projects with a ton of heart. Few of them graduate to success in the market place.

    I’m not saying heart is a bad thing. It’s a damn great thing. But strong business fundamentals are a good thing too. And sometimes, you also just need that extra bit of luck or uncontrollable virality too. To find success, you stack the deck with as many good plays as you can, and heart is one of them.

    Success is not a recipe, and if it was, everybody would be doing it…